Our Story 

Sidetracked is an outdoor adventure company organising guided tours all over Finland. Focusing on true wilderness experiences off the beaten track. We love the wilderness areas we work in and understand the importance of giving back to the ecology more than we take away from it.

Sidetracked offers unique trips to areas of Europe less travelled. Giving you a real experience, and the chance to learn new skills and explore new places.


Our sustainability focus

Giving back more than we take away.

10% of each trip will be used to help the local environment. We will make sure that we are making a positive influence to the areas we explore by doing the following:

  • Invest in local projects that are working to protect the national parks and wilderness areas.

  • Support volunteer projects helping Environmental Conservation and local Interests in Finnish Lapland

  • Help the Protect Our Winters campaign, who engage people and corporates through their wintersports livelihoods and passions, educate on the risks of climate change, empower people to take effective action and encourage and support them to do so.

Global warming and the factors behind it are a known fact. People, various organisations, and governments are taking actions around the world to reduce the impact of the global warming on the environment and eradicate the cause.

We believe eco travel is an important link in this attempt to save the planet. Travellers, regardless of their activity preference, have a common interest in maintaining the environmental health of the planet.

We value the beautiful parts of the world that we get in operate in and we want to make sure these places stay beautiful.

We believe that the following actions are important:

1. Small group sizes

Our small group tours are inherently less impacting than other tour offerings. We are better able to monitor our environmental impact and to contribute to the local economy in a more direct and meaningful way.

2. Minimizing the use of excessive packaging

Efforts are made to purchase products that minimise packaging and utilise recycled content, both for our trips and in the daily operations of the business.

3. Following Leave No Trace guidelines

Sidetracked is a member of Leave No Trace and all guides are certified in the Leave No Trace principles. 

4. Using locally produced products whenever available

Including locally grown organic produce, trying to buy products that support the region and reduce the amount of produce that we import.

5. Recycling

We recycle both in the field and at our base camp.

These are a few of the efforts that we have undertaken to minimise the impacts of our business operations and to contribute to the long-term viability of adventure tourism.

We will keep working towards making as little impact to the nature as possible and making sure we are giving back a bigger positive response. Doing everything that we can to maker sure we look after our planet.

-Sophie and the Sidetracked team


Your own private guide.

Sidetracked Adventures was founded and operated by certified international wilderness guide Sophie Nolan.  

Her dream is to show others what's out there to explore. She believes that adventure brings out the best in us. It fosters determination, resilience, and gives us a better perspective on the world we live in. Life is for living, and life experiences are what's truly valuable.